← Back | Director | 3 Music Videos
Hailing from Denmark, Lasse Martinussen's work can be described as a colorful mélange of visual storytelling, style and audacious aesthetics. His entry into the music video industry brought a clean yet explosive contrast of rawness and sophistication that captivated millions. He has worked with famous and emerging music artists, some of his most notable contributions being videos for Mø and Major Lazer. The blend of fiery edge and decadent elegance in his work has done more than just break molds; it has invited a compellingly fresh and hypnotic gaze into music videos.
An intriguing piece of trivia, Martinussen is known to rely heavily on a blend of in-camera and post-production effects, rather than leaning entirely on one or the other. He believes in the power of capturing the essence of the moment on film. His video for Major Lazer's “Lean On” has become a social media phenomenon not just because of its catchy tune, but the powerful visuals that speak of diversity, color and energy, a true testament to Martinussen's edge and keen artistic insight. To date, the video has garnered more than 3 billion views on YouTube, underlining his impact and reach in the music video industry.
One cannot forget to mention Martinussen’s work for MØ’s "Blur, a visual spectacle that uses an array of vivid light effects to create a retro-style animation. Martinussen's interpretation of the song brings to the fore his distinctive skillset and validates his reputation as the industry’s best-kept secret. He managed to utterly modernise the medium, creating pieces that are as much fine art as they are pop culture staples.
Disclaimer: Text might contain bits of A.I. imagination. Report mistakes